NIL Revenue Sharing — The $20 Million Shift

Summary: This blog examines the evolving landscape of college athlete compensation following the introduction of Name, Image, and Likeness (NIL) rights and the House v. NCAA settlement, which now allows schools to share millions in revenue with athletes. While payments are largely concentrated in high-profile sports, the shift creates significant financial, transparency, and legal challenges for athletic departments, especially regarding revenue generation, equity, and compliance with Title IX.

Watch Michael’s Fast Break here: https://youtube.com/shorts/sI5NImvd8Ik?feature=share